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College Football in the Lone Star State

Longhorns Dominates the Big12 in Texas


Established in 1996, the Big 12 Conference actually features only 10 teams. Texas football fans enjoy intense rivalries between Texas Tech and the University of Texas, while Baylor and Texas A&M battle to gain ground. Each school, set in different cities around Texas – each with their own flair and personality – has made its mark on the Texas landscape.

Texas Tech is found in Lubbock, which makes it the furthest west of any of the Big 12, Texas schools. A hub of activity in the Panhandle area, Lubbock has a wealth of interesting sights – perfect for Texas Tech Red Raider fans to enjoy before kickoff. Play 18 holes at Meadowbrook Canyon Creek Golf Course, or check out the Buddy Holly Statue & Walk of Fame.

Come game day, Texas Tech fans flock to Jones AT&T Stadium to cheer on the Red Raiders. Originally known as the Matadors from 1925-36, Texas Tech is one of the original members of the Big 12 Conference.

Texas A&M is a school set in College Station. Only minutes from nearby Bryan, and a scenic two-hour drive from Austin, College Station is a charming city, perfect for the fall traveler. When game day rolls around, Texas A&M Aggies fans head out in droves to Kyle Field – with more than 83,000 seats, this stadium fills and really gets moving. Another of the original Big 12 members, Texas A&M plays in the annual Lone Star Showdown, when they face in-state, and Big 12, rival Texas Longhorns.

The Longhorns, easily one of the more decorated and popular schools across the country, let alone in Texas, have a handful of campuses throughout the state, but is primarily set in Austin. Austin, the state capital, sees a healthy share of visitors each year, helped by the annual South by Southwest Music Festival. Longhorn football only adds to the attraction.

A vibrant city, with much to see and do, Austin is home to the State Capitol Complex, and guests of the Austin/Hill Country area often enjoy a visit to the Stevie Ray Vaughn Memorial at Disch Field.

College football fans in Austin love the Longhorns. Every game day, they pack Darrell K. Royal - Texas Memorial Stadium – just over 100,000 seats strong – in support of the Longhorns.

Set in Fort Worth, a metropolitan city only 45 minutes west of Dallas, is Texas Christian University. A newcomer to the Big 12 in 2012, TCU has fans around the country who enjoy traveling into Fort Worth to cheer on the Horned Frogs. On game day, make your way to Amon Carter Stadium and cheer on those Horned Frogs. After the game, take the family over to the Fort Worth Stockyards Station, where you’ll enjoy a historic walking tour of the stockyards.

Home to the Texas Sports Hall of Fame, Waco is a fine little city set only 45 minutes from Temple. One of the biggest draws to the area is the Baylor Bears football team. A founding member of the Big 12, Baylor has a strong football history, and fans in the area show up in waves on game day, packing the 50,000 seat Floyd Casey Stadium. While visiting Waco and its surrounding area, visit Gatesville and check out the Coryell Museum and Historical Center.


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Best Western Hotels Along the Way:



7928 Gessner Drive, Austin TX 78753-6506
Phone: (512) 339-7311  |  Fax: (512) 339-3687  |  Hotel Details & Reservations »


BEST WESTERN PLUS Austin Airport Inn & Suites

1805 Airport Commerce Drive, Austin TX 78741-4538
Phone: (512) 386-5455  |  Fax: (512) 386-5479  |  Hotel Details & Reservations »



1920 Austin's Colony Pkwy, Bryan TX 77802-3337
Phone: (979) 731-5300  |  Fax: (979) 731-5301  |  Hotel Details & Reservations »


BEST WESTERN Market Center

2023 Market Center Boulevard, Dallas TX 75207-3318
Phone: (214) 741-9000  |  Fax: (214) 741-6100  |  Hotel Details & Reservations »


BEST WESTERN Northwest Inn

2361 W Northwest Highway, Dallas TX 75220-4450
Phone: (214) 353-8774  |  Fax: (214) 353-8775  |  Hotel Details & Reservations »


BEST WESTERN Cityplace Inn

4150 N Central Expressway, Dallas TX 75204-2131
Phone: (214) 827-6080  |  Fax: (214) 827-0208  |  Hotel Details & Reservations »


BEST WESTERN PLUS Dallas Hotel & Conference Center

8051 Lyndon B Johnson Freeway, Dallas TX 75251-1301
Phone: (972) 680-3000  |  Fax: (972) 680-3200  |  Hotel Details & Reservations »


BEST WESTERN Fort Worth Inn & Suites

201 W Loop 820 N, Fort Worth TX 76108-2034
Phone: (817) 246-8777  |  Fax: (817) 246-8770  |  Hotel Details & Reservations »


BEST WESTERN PLUS Lubbock Windsor Inn

5410 Interstate 27, Lubbock TX 79404-4500
Phone: (806) 762-8400  |  Fax: (806) 762-0303  |  Hotel Details & Reservations »


BEST WESTERN Palms Hotel & Suites

6015 45th Street, Lubbock TX 79407-3705
Phone: (806) 799-9999  |  Fax: (806) 799-3344  |  Hotel Details & Reservations »

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